How to Make Money with Social Media: An Insider’s Guide on Using New and Emerging Media to Grow Your Business

How to Make Money with Social Media: An Insider’s Guide on Using New and Emerging Media to Grow Your Business
Hardcover: 304 pages
    Publisher: FT Press; 1 edition (September, 2010)
     Language: English
     ISBN-10: 0132100568
     ISBN-13: 978-0132100564
     File Size: 6.40 MB

“Return on investment in social media is like the weather: Everybody talks about it, but nobody is doing anything about it. With this book, Jamie Turner and Reshma Shah set you up for success with some key fundamentals, and then give you some very specific and illustrative examples on how to calculate the ROI of your social media efforts.”
–Scott Monty, Global Digital Communications, Ford Motor Company

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